YOUTUBE CREATORS®

YOUTUBE CREATORS®

During my work experience at Jellyfish, I contributed to a YouTube project by creating content for their Instagram page. The overall experience was incredible! Having the opportunity to work in the Shard alongside a fantastic team. The client appreciated my work so much that they shared it on social media without any feedback or changes.

Client

JELLYFISH

Year

2024

Category

Work Experience

Live Project

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Brief

Brief

Develop engaging posts featuring a series of questions aimed at enhancing community interaction with followers. Customize the designs to appeal to a younger Gen-Z audience with a subtle emphasis on femininity.

Develop engaging posts featuring a series of questions aimed at enhancing community interaction with followers. Customize the designs to appeal to a younger Gen-Z audience with a subtle emphasis on femininity.

Brief

Develop engaging posts featuring a series of questions aimed at enhancing community interaction with followers. Customize the designs to appeal to a younger Gen-Z audience with a subtle emphasis on femininity.

STYLE APPROACH

STYLE APPROACH

The style, designed to engage Gen-Z, incorporated various 3D elements, bubble text, and sticker fonts arranged in a collage format, echoing the poster and magazine aesthetics of the early 2000s. It was essential for the designs to maintain a well-balanced look to avoid clutter, prioritizing readability above all. For the layout, I was instructed to use the YouTube Sans font for the main text while highlighting one word with a bold, attention-grabbing design, all set against an iridescent-like background.

The style, designed to engage Gen-Z, incorporated various 3D elements, bubble text, and sticker fonts arranged in a collage format, echoing the poster and magazine aesthetics of the early 2000s. It was essential for the designs to maintain a well-balanced look to avoid clutter, prioritizing readability above all. For the layout, I was instructed to use the YouTube Sans font for the main text while highlighting one word with a bold, attention-grabbing design, all set against an iridescent-like background.

STYLE APPROACH

The style, designed to engage Gen-Z, incorporated various 3D elements, bubble text, and sticker fonts arranged in a collage format, echoing the poster and magazine aesthetics of the early 2000s. It was essential for the designs to maintain a well-balanced look to avoid clutter, prioritizing readability above all. For the layout, I was instructed to use the YouTube Sans font for the main text while highlighting one word with a bold, attention-grabbing design, all set against an iridescent-like background.

sui generis

sui generis

sui generis

sui generis

©2025 FRASER HOEY

©2025 FRASER HOEY